2006 sees the first Hyde Park Calling concert in London. In 2008 the festival is re-branded as Hard Rock Calling and becomes a summer event for many in London and around the world. This festival has attracted some of the biggest bands to perform: The Who, Bon Jovi, The Police, Bruce Springsteen, Aerosmith, Rod Stewart, Kaiser Chiefs and many more.
The passes where either official merchandise, used on the tours or for entry.
